yorkshire pass
brief
Yorkshire has an awful lot of stuff to do to keep even the most determined of tourists busy for weeks. To help people see the very best, and save a pretty penny whilst they were at it, the Yorkshire Pass was born....and Visit York asked us to help them spread the word and increase sales by creating the Yorkshire Pass website, complete with eCommerce.
Solution
Our Amber CMS gave them the full eCommerce works, meaning that ideas for content or special offers can become live, published, reality within a matter of mere minutes.
The site allows users to browse Yorkshire’s many attractions with as much detail as they need, down to opening hours and times, plan their trip, and pick and purchase online the right Yorkshire Pass for them, whether they are a family of two, four or 24.
We have been delighted with the way in which bpi. have handled the development and roll out of Yorkshire Pass.
From interpretation of the brief to its final delivery ahead of schedule they have understood our requirement and translated them into a attractive and easy to use site that we hope will play a huge part in delivering a very successful 1st year of our new product
Elaine Moss
Visit York